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Published: 2025-04-24 15:00:00 CEST
Björn Borg AB - Annual Financial Report

Björn Borg Annual Report 2024

The Björn Borg Annual Report and Sustainability report for 2024 are now available on the corporate website.

The reports can be found on the links below.
Annual report
Sustainability report

For further information, please contact:

Jens Nyström, CFO
Email: jens.nystrom@bjornborg.com
Phone: +46 85 06 337 00

About Björn Borg

The Group owns the Björn Borg trademark and its core business is underwear, sportswear, bags and footwear. It also offers eyewear through licensees. Björn Borg products are sold in around twenty markets, of which Sweden and the Netherlands are the largest. The Björn Borg Group has operations at every level from branding to consumer sales in its own Björn Borg stores and via own e-commerce at www.bjornborg.com. Group net sales amounted to SEK 990 million in 2024, with an average of 152 employees. The Björn Borg share has been listed on Nasdaq Stockholm since 2007.

This information is information that Björn Borg AB (publ) is obliged to make public pursuant to the Securities Markets Act. The information was submitted for publication, through the agency of the contact persons set out above, at 2025-04-24 15:00 CEST.

BjornBorg Sustainability Report 2024.pdf
BjornBorg Annual Report 2024.pdf