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Published: 2010-03-16 13:00:00 CET
Doro AB - Company Announcement

Doro announces a distribution agreement with 20:20 Mobile to strengthen its presence in Spain

Press release
Lund, March 16, 2010

Doro announces a distribution agreement
with 20:20 Mobile to strengthen its
presence in Spain 

Doro®, the
award-winning Swedish telecom company and provider of innovative
easy- to-use
mobile phones, has signed a distribution agreement with the
leading European
telecom distributor, 20:20 Mobile Spain. 

20:20 Mobile has a strong presence
in Spain and will provide retail channels
all over the country with Doro's
popular mobile phones. Approximately 200
retail stores will be available to
Doro's mobile phones in a market where 7.4
million people are 65 or older.


“We are really pleased to announce this agreement with 20:20 Mobile
Spain,”
says Jérôme Arnaud, President and CEO of Doro. “With a strong local
presence we
will be able to grow faster on the Spanish market and this is one
step further
in our global growth strategy.” 

“We chose to work with Doro
as they are the category leader of easy-to-use
mobile phones on a global
scale, and will satisfy the needs of Spanish
consumers” says Germán López,
Director General of 20:20 Mobile Spain. “This
agreement will enable us to
expand our consumer electronics channels,
specifically within the senior and
care mobile market. By working closely with
Doro we also hope to further
develop a relationship with Spanish mobile
operators to potentially offer
specific rates/ subscriptions.”

20:20 Mobile already works with Doro in
several European countries, one example
being in Ireland, which was announced
earlier in March. 20:20 Mobile's strong
geographic presence and knowledge of
the different markets will support and
strengthen Doro's presence in Spain.


For further information, please contact:
President and CEO Jérôme Arnaud,
+33 6850 41000,
or CFO Annette Borén, +46 70 630 00 09.

20:20 Mobile Group
is a Europe's leading mobile handset distributor and in the
top three,
globally and also the world's largest distributor of mobile phone
accessories.
Headquartered in Crewe in North West England, the company employ
over 1,300
people at locations in: Denmark, France, Hong Kong, Ireland, Norway,
Poland,
Spain, Sweden, United Arab Emirates and the UK. The company has more
than
8,000 active customers and annual sales in excess of 0.8 GBP billion (USD
1.5
billion). 


This is information that Doro AB (publ) is required to publish
in accordance
with the Swedish Securities Markets Act and/or the Swedish
Financial Trading
Act. This information was submitted for publication on
Tuesday, March 16, 2010
at 1 pm CET. 


About Doro
Doro is a Swedish
company focusing on the development, marketing and sales of
telecom products
specially adapted to the growing worldwide population of
seniors. With over 35
years of experience in telecommunications, and sales in
more than 30 countries
on 5 continents. Doro is the world's leading brand for
easy-to-use mobile
phones. Doro created the Care Electronics category and in
recent years our
products have received several highly distinguished
international design
awards. The company had sales of SEK 493 m in 2009. Doro's
shares are quoted
on the OMX Nasdaq OMX Stockholm, Nordic list, Small
companies. Read more about
Doro at www.doro.com 
 

                 
doro_pressrelease_mar16_2010_eng.pdf